About

Hi, I'm Dialya — a UX/UI designer who loves making complex things feel simple and fun to use.

I'm based in Memphis, Tennessee, and I currently design at AutoZone, working across the fast-paced automotive world on experiences that touch millions of customers. I graduated from the University of Memphis with a B.B.A. in Business Information Technology and a minor in Web Design — and I've been designing ever since.

Design, to me, isn't just how something looks — it's how it works and how it makes people feel.

What I believe

Good design is mostly listening.

Half my time on any project is spent on research, conversations, and writing. The Figma file is downstream of understanding the problem.

How I work

Cross-functional, by default.

I do my best work embedded with product, engineering, and stakeholders — aligning early, sketching together, and shipping in short loops.

What I'm into

Real-world problems, real users.

I'm drawn to products that solve genuinely messy problems — the kind where the right design quietly removes friction people stopped noticing.

Path so far

Now
UX/UI Designer · AutoZone
Designing fitment, ordering, and review experiences for a Fortune 250 retailer across web and app.
Earlier
UX/UI Intern · AutoZone
Shipped responsive design work across the customer journey, partnering closely with product and engineering.
Graduated
B.B.A. Business Information Technology · University of Memphis
Minor in Web Design. Memphis-based, where I still call home.

Off the clock

When I'm not in Figma.

Traveling
Collecting new cities, food, and the occasional jammed airport — anywhere that pulls me out of my routine.
Playing guitar
Strings, chords, and the slow satisfaction of finally nailing a song I've been butchering for weeks.
Gaming
Cozy games, story-driven RPGs, and the kind of evenings where the keyboard and mouse don't get put down until way too late.